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Public Relations Expert to Offer Marketing Advice

Posted on Monday, September 19, 2005

David R. Nobs, a 1980 Westminster College graduate and managing director of Ruder Finn, Inc., will speak at Westminster College, Tuesday, Sept. 20, at 6:30 p.m. in Phillips Lecture Hall located in the Hoyt Science Resources Center. 

Nobs is responsible for leading the growth and development of the Los Angeles office and managing the agency's consumer, sports and entertainment marketing practice.  He has demonstrated success with clients such as Coca-Cola, Bank of America, Microsoft, Hewlett-Packard, Vans, Reebok, Timberland, Spring, McGraw-Hill, NFL, NHL, NASCAR, PGA of America, LPGA, and Turner Broadcasting.

"At the invitation of Professors Delores Natale and Suzanne Prestien, I will present 'Principles of Public Relations,' Nobs said.  "I will define what public relations is and is not; what can be achieved; keys to success; role in the marketing mix; industry practice and specialty areas; a day in the life of a PR consultant, client and journalist; the PR process; and tools and tactics."

 The event is free and open to the public.  Contact Natale at (724) 946-7348 or e-mail nataleda@westminster.edu; or Prestien at (724) 946-7029 prestien@westmisnter.edu for more information.

David Nobs