Posted on Tuesday, March 30, 2004
Daniel Herchenroether, a 1980 Westminster College graduate, recently released the first book in a trilogy, Selling Air.
"Å“It"â„¢s a fictional account of my experiences working in software sales in the 1990s,"? Herchenroether said. "Å“This follows two competing sales teams "" one less ethical than the other."?
Herchenroether first worked for a start-up company in 1992. He left in January 1997 to another company that merged and continued in the field until the market crashed.
When asked what led a Westminster mathematician to become an author, he said, "Å“I"â„¢ve always been an avid reader of novels by Clancy, Grisham and others, which developed my desire to write. When the crash came, I had the time and opportunity to try."?
"Å“This project started out as one book, but then I figured out that it would probably take 1,000 pages to cover the whole story, so I decided to divide it into a trilogy,"? Herchenroether said. "Å“The first book is a snapshot of the sales environment; the second book focuses on what happens to the dynamics of a company when it goes public; and the last book is about the experience of going through a crash and what it did to people."?
"Å“In 2001, I was lured back to a startup for several months, but I soon realized that my heart wasn"â„¢t in software sales anymore. I decided to devote my full attention to writing, and Selling Air is the first fruit of that focus."?
Herchenroether grew up in Pittsburgh, and currently lives there with his wife, Wendy who is a 1983 Westminster College graduate, son, daughter, and beagle.
For more information about Selling Air, visit the website: http://www.sellingair.com or e-mail the author at author@sellingair.com.
