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Westminster College’s Business Students Place in Global Top 100 in Strategy Game

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Posted on Friday, May 13, 2016

Of over 47,000 undergraduate students in the nation, six Westminster College students placed in the global top 100 in the online Business Strategy Game (BSG) in the Strategic Management capstone course.

The BSG is a worldwide online simulation in which students operate a simulative athletic footwear company and compete against other students in North America, Europe, Africa, Asia and Latin America.

Of 17,800 companies worldwide, the co-managers of “Deez Shoez,” Austin Fuller and Sean Provenza, earned 9th best for their 53% average return on equity (ROE); the company “Cadillac Shoes,” managed by Bryan Greig and Justin Jackovic, placed 76th for their 36.2% ROE; and the co-managers of “Belleza,” Sean Gibbon and Niko Santarcangelo, tied in 79th place for their 35.8% average ROE.

Teams are responsible for making decisions about production standards, plant capacity, pricing strategies, employee compensation and Six Sigma practices, marketing strategies, distribution and logistics decisions, and other decisions.

“Introducing our students, future leaders, to the climate of business competition allows them to visualize and take part in the high level of strategy it requires to manage a successful operation,” said Brian Petrus, instructor and program coordinator for marketing.

Each week of class simulates one year in the organization. In generating the global top 100 ranking, BSG measure teams on four performance variables: overall score, earnings per share, return on investment and stock price.

“All aspects of BSG parallel the functioning of the real-world athletic footwear market, thus allowing you and your co-managers to think rationally and logically in deciding what to do and get valuable practice in making a variety of different business decisions under circumstances that mirror real-world competitive conditions,” according to the BSG website.

Contact Petrus at (724) 946-6833 or email for more information.



Austin Fuller, a senior business administration major, is a son of Nathan Chadwick and Heather Marinski, Washington, and a graduate of Washington High School.

Sean Gibbon, a senior business administration and accounting major, is a son of Donald and Debra Gibbon and a graduate of Indiana Area High School.

Bryan Greig, a senior business administration major, is a son of Cameron and Heather Greig, is a graduate from of Regent House Grammar School in Newtownards, North Ireland.

Justin Jackovic, a senior business administration major, is a son of Mark and Kim Jackovic and a graduate of Hopewell High School.

Sean Provenza, a senior business administration major, is a son of Matthew and Tracy Provenza and a graduate of Riverview High School.

Nikolas Santarcangelo, a senior international business major, is a son of Ralph and Karen Santarcangelo and a graduate of Fox Chapel Area High School.