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>Marketing and Professional Sales

Marketing and Professional Sales – Suggested Course Sequence

First Year:
BA 140
ECO 150
MTH 131 or BA 160
ACC 201
 
Sophomore:
ECO 220
BA 225
BC 301/PCL 303
BA xxx 1 of 3
 
Junior or:
BA 221
BA 305
BA 310
BA xxx 2 of 3
 
Senior:
BA 345
BA 370
BA 601
BA xxx 3 of 3
 

 

Marketing - Minor Course Requirements

Accounting Courses:

ACC 201
Principles of Accounting I
F
 

Business Courses

BA 305
Marketing
F & S
BA 140 or ECO 150 or SCSM 101
ECO 220 or BIO 206, MTH 135, MTH 335, PSY 201, PS 301, SSC 252
Statistics
F & S
 

Economic Courses:

ECO 150
Economic Reasoning
F & S
 

Three of the Following Seven Courses

BA 221
Marketing Research Methods
FE
ECO 220, BA 305
BA 326
E-Commerce Marketing
SO
BA 140, BA 305
BA 345
Sales, Business Development, & Big Data
S
BA 305
BA 390
Buyer Behavior
FE
BA 305
BA 410
Global Marketing Management
S
BA 305 & ≥46 credits
BC 301/PCL 303
Sales Communication
S
 
SCSM 202
Advertising: Approaches and Methods
FE
SCSM 101

Total Credits (28)
 
 
 

Marketing and Professional Sales - Major Course Requirements

Accounting Courses:

ACC 201
Principles of Accounting I
F
 

Business Courses:

BA 140
Introduction to Business
F & S
COMPLETE AS FY/SOPH or School Consent
BA 221
Marketing Research Methods
FE
ECO 220, BA 305
BA 225
Management Information Systems
F & S
ACC 201 or BA 140 or ECO 150
BA 305
Marketing
F & S
BA 140 OR ECO 150 OR SCSM 101
BA 310
Organizations and Management
F & S
ECO 150 & ≥46 credits
BA 345
Sales, Business Development, and Big Data
S
BA 305
BA 370
Business Law
F & S
≥13 credits
BA 601
Strategic Management (Capstone)
F & S
BA 305, BA 310, ECO 220, ≥78 credits

Economics Courses:

ECO 150
Economic Reasoning
F & S
 
ECO 220
Statistics
F & S
BA 160

Other Supporting Courses:

BC 301/PCL 303
Sales Communication
S
 
BA 160 or MTH 131
Personal Financial Decisions or Applied Calculus
F & S
 

Three of the Following Seven Courses:

BA 240
Entrepreneurship
F
ACC 202 or BA 140 or School Consent
BA 326
E-Commerce Marketing
SO
BA 140, BA 305
BA 390
Buyer Behavior
FE
BA 305
BA 410
Global Marketing Management
S
BA 305, ≥46 credits
BA 594
Internship
F,S,Su
3 dept courses, GPA ≥ 2.00, SO/JR/SR, School consent
SCSM 202
Advertising: Approaches and Methods
FE
 
Total Major Credits (64)
 
 
 

 

First Year Program

INQ 111
Intro to Liberal Arts
 
 
WRI 111
Writing
 
 
SPE 111
Intro to Public Communications
 
 
WST 101 (1 SH)
Westminster 101
 
 

IPs(enter specific courses below)

FL:
Foreign Language thru 201
 
 
HC:
Humanity and Culture
 
 
QR:
Quantitative Reasoning
 
 
RP:
Religious and Philosophical Thought
 
 
SD:
Scientific Discovery
 
 
ST:
Social Thought and Tradition
 
 
VP:
Visual and Performing Arts
 
 

Cluster (enter course pair below)

CL 1:
 
 
 
CL 2:
 
 
 
Total All Credits (125)
 
 
 

Note: Student should consult International Studies Coordinator regarding a one-semester international “Work/Study Abroad” experience arranged through Westminster College. To be eligible for international study, students must have an all-college GPA of at least 2.500. During the one-semester abroad experience, the courses taken or the work experience must focus on acquiring knowledge and skills in business or economics. Generally, the location of the experience should promote increased foreign language proficiency.