Advertising Age (1968)
-Tells what is new in advertising and it gives ideas on how to better advertise a product.
The Atlantic Monthly
-Discusses issues and news occurring on the East Coast.
Broadcasting and Cable
-Discusses information about current issues in the television world.
-Provides information on the top Fortune 500 companies and their public/media relations efforts.
Business Marketing (1983)
-Provides updated product information along with new ideas for the product and marketing departments.
Business Week (1933)
-A weekly publication that focuses on the happenings of the business world.
Congressional Quarterly (1948)
-Gives weekly accounts of the current issues occurring in the political world.
Consumer Reports Buying Guide
-Gives prices on many different products and can be used to compare products.
-Gives updates on the activities of the business world and where products stand in relationship to competitors.
-A bimonthly publication that centers on the business world, investments, mutual funds and the activities of big companies.
-A bimonthly publication that provides information on the business world and the economy.
Gallup Poll Monthly
-Provides demographic information.
Jack O’Dwyers Newsletter
-Provides current information on the practices and techniques on the field of public relations.
-Reveals information about technological advancements and concerns along with statistics on profits of various companies.
National Review (1956)
-A political look at the nation that provides the political structure in the different states across the country.
Nation’s Business (1929)
-Discusses how to do better business, employee relations and how to make a business better for the employees.
-Provides information on current events, national and international news.
New Yorker (1944)
-Provides information concerning New York City and the surrounding areas.
-Gives examples and articles on how to deal with employees in different situations.
-Provides a complete guide to all the attractions to the city.
-Provides articles on emerging practices and issues in the field of public relations.
-Provides information about what is going on in the field of public relations.
The Public Interest
-Addresses the issues that concern the public.
Public Personnel Management (1973)
-Provides the ways employees work best in various conditions and a guide for teams to provide the best work environment.
Rolling Stone (1977)
-A great source of information concerning the entertainment industry.
Sports Illustrated (1959)
-Provides up-to-date information on the world of athletics with articles on different players and their statistics.
-Provides a wealth of international and national current events.
US Industry and Trade Outlook (1998)
-Provides information on the selling market and how to maximize the effect of campaigns.
US News and World Report (1933)
-Concentrates on the latest technology, government happenings, and business concerns in the United States.
Variety (current issue only)
-Provides up-to-date information on the entertainment world.